Content Writer

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Company Overview:

247Labs is a leading software development company headquartered in Toronto, Canada. We specialize in providing custom software solutions, mobile app development, web development, and digital transformation services to clients across various industries. Our team of experienced professionals is dedicated to delivering innovative, high-quality solutions that drive business growth and exceed client expectations.
  • Toronto, Canada (Remote work option available)

Position Overview:

We are seeking a talented and creative Content Writer to join our dynamic marketing team. This individual will be responsible for producing high-quality, engaging content to drive traffic, generate leads, and strengthen our brand’s online presence. As a key contributor, you will write and manage landing pages, weekly blog posts, email campaigns, social media content, and SEO-optimized articles. This is a remote, paid position offering a chance to make a significant impact in a fast-growing tech company.

Key Responsibilities:

  • Content Development:
    • Write, edit, and optimize landing pages to improve user engagement and conversion rates.
    • Produce four blogs per week on topics relevant to software development, digital transformation, and industry trends.
    • Develop compelling copy for email campaigns and newsletters to engage potential and existing clients.
    • Create and schedule engaging social media posts across platforms, including LinkedIn and Twitter, to promote brand awareness and engagement.

    SEO and Analytics:

    • Research and incorporate SEO best practices to ensure all content ranks well in search engines.
    • Conduct keyword research and write SEO-optimized articles to drive organic traffic.
    • Analyze content performance using tools like Google Analytics and make data-driven improvements.

    Content Strategy and Planning:

    • Collaborate with the marketing team to align content with the company’s digital marketing goals.
    • Maintain an organized content calendar, ensuring timely and consistent delivery of content.
    • Stay updated on industry trends and adapt content strategies to remain competitive.

    Proofreading and Quality Control:

    • Ensure all content adheres to brand guidelines, is error-free, and resonates with the target audience.
    • Perform rigorous fact-checking to maintain accuracy and credibility.

Qualifications:

  • 2+ years of experience in content writing, copywriting, or digital marketing.
  • Demonstrated ability to write engaging content across multiple formats, including blogs, landing pages, and social media.
  • Strong understanding of SEO principles and best practices.
  • Proficiency in content management systems (e.g., WordPress) and tools like Grammarly, Google Analytics, and SEO tools.
  • Excellent research skills with the ability to simplify complex topics for a diverse audience.
  • Exceptional time management skills with the ability to meet deadlines and juggle multiple projects.

Additional Information:

This is a remote, paid position offering flexibility and room for growth. You’ll play a vital role in shaping 247Labs’ content strategy and driving meaningful engagement with our audience.

Join our team:

If you’re a creative and driven content writer looking to make a meaningful impact in the tech industry, we’d love to hear from you! Apply now to be part of our mission to deliver exceptional software solutions at 247Labs.