For a medical imaging clinic, every missed appointment is a wasted scan slot, a delayed diagnosis, and lost revenue. Intermountain Medical Imaging (IMI) needed its booking process to work as reliably as its imaging equipment. 247 Labs designed and developed a complete web dashboard to support clinic appointment booking and scheduling — with automated SMS and email notifications keeping patients informed at every step. The platform is live at aboutimi.com, where it now serves as the operational backbone of IMI’s patient scheduling.
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Case Study
Intermountain Medical Imaging: A Web Dashboard That Lifted Appointment Confirmations by 85%
Client
Intermountain Medical Imaging (IMI)
Industry
Services Provided
Tech Stack
- WordPress
- PHP
- MySQL
- SMS and email notification services
Overview
A booking dashboard built for a busy medical imaging clinic
The Challenge
Fragmented scheduling workflows were costing IMI confirmed appointments
Medical clinic scheduling has little room for error: patients need clear booking paths, staff need visibility into the day’s appointments, and everyone needs timely reminders so confirmed slots actually get used. IMI needed a system that could bring booking, scheduling, and patient communication together in one place — replacing fragmented workflows with a single dashboard the clinic could rely on every day.
The Solution
One WordPress dashboard for booking, scheduling, and automated reminders
247 Labs designed and developed a complete web dashboard supporting medical clinic appointment booking and scheduling, built on WordPress. Automated SMS and email notifications were integrated directly into the workflow, so patients receive confirmations and reminders through the channel they actually check. The result is a booking experience that is simple on the patient side and fully manageable on the clinic side — patients book more easily, and staff run the entire schedule from a single dashboard.
Areas of Impact
Higher confirmations and a booking workflow staff can run day to day
- Booking workflow. A complete dashboard for appointment booking and scheduling in one place.
- Patient communication. Automated SMS and email notifications reduce missed appointments.
- Confirmation rates. Appointment confirmations improved by 85%.
- Clinic operations. An optimized booking workflow that staff manage day to day — proof that the right workflow tooling directly moves a clinic's core numbers.
Results
Fewer missed appointments, smoother clinic days
Increase in appointment confirmations
Driven by automated SMS and email reminders plus a streamlined booking flow
Automated notification channels integrated
SMS and email alerts built directly into the scheduling workflow
Core scheduling workflows unified
Booking, scheduling, and patient communication managed in one dashboard — live at aboutimi.com
247 Labs delivered a web platform that not only looked exceptional but performed exactly the way our data models required. They took the time to understand the analytical demands behind the front end and built something that genuinely supports how we work.
Malak Ahmad — Data Analyst, Deloitte
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